Journal: News & Comment

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One for the boys

I can imagine the Mattel product development team sitting around the brainstorming table.

• "Boys are getting tired of the plain old Hot Wheels tracks. What can we do next?"
• "Hmm. What do boys like? Cars and... and... and..."
• "Sharks!"
• "Cars and sharks? How are we supposed to do that?"

Easy. Take cars, and simply add a shark. Then, the writeup:

This Hot Wheels Shark Playset challenges drivers to get their Hot Wheels cars around the entire track without getting munched by the big blue shark near the end. Cars race down a steep roller-coaster track, around a translucent blue curve, and through the gaping jaws of a large mechanical shark. The electronic shark says 18 different phrases, such as "Bring it on," "It's crunch time," and "I love chrome." Lucky drivers will zoom right past his chompers, while unlucky ones will become lunch.

Don't forget the bonus "Jaws and Claws: Really Big Teeth" video.

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