27 June 2008


An author chimes in

Steve Ettlinger, author of Twinkie, Deconstructed, which I wrote about recently, left a comment saying that my blog post was his favorite review of the book.

In part that must be because I liked it, but it also seems that most other reviewers missed the winking irony in his use of Registered Trademark Symbols® throughout, which reminded me of Douglas Coupland's early-'90s novel Shampoo Planet. In that previous case the brands were made up, but the effect is similar: as a reader you feel a bit uncomfortable being hyper-aware of them.

I like that Ettlinger is keeping track of online reviews, in addition to those in traditional publications and media.

Labels: , , ,


of course the stylistic effect was pioneered by Brit Easton Ellis in American Psycho
I do believe that receiving a comment like that would make my day.
Derek, you may have heard this already, but I hope you'll get to see the Pixar film "Wall-E". There's a joke in it that a fan of "Twinkie, Deconstructed" might likely appreciate.
Books sounds like a yawner
I'm sure for some people, books are a yawner.
hello Sue T as I am Julie Lorraine Jackson Do you remember me at milton ontario I was little girl with Gwenda Andison and Mrs D. I am Julie Lorraine Jackson I live in rest home anyway in Leamington Ontario anyway. 166 Talbot st E Leamington, ontario N8H 1M2.
I had a good chuckle at the Twinkie placement in Wall-E.

You should go see it Derek. It was fabulous.
Gotta love those Google Alerts.